The site itself is straightforward and to the point. If you want information about the run you can find it there and if you want buy tickets for the RainbowRun then you’re in luck. The event ticketing system is powered by a simple iFrame embed for Eventbrite which means then that all the customer details can be easily exported and processed for ticket management etc on the day – with thousands of people running it’s quite an organisational feat and having easy access to this info is key.
Rainbow Run WordPress Site Launch
SEO wise the site does very well and as expected is in top spot for it’s branded terms. It’s also high ranker for terms like “fun run Ireland” which is really what helps to broaden out the targeted organic traffic funnel. Since launch traffic to the site has been through the roof and so hopefully Rainbow Run 2015 will be the biggest and best yet.
As you can see from the photos it really is a colourful event and so the gallery is used to display all the vibrancy, life and enjoyment that the run has created in previous years with an Instagram integration and nice HD video. Nothing like some smiling, happy people to sell some tickets :)
If you’re interested in taking part, or just checking out our handiwork, head on over to RainbowRun.ie and enjoy. If you think I may be able to help you with a site of your own, then get in touch.