Have We Hit Peak Social Media? – Follow Up

I figured it was time for the August update on whether or not we have hit peak social media. If you missed my first post on the subject last month I’ll quickly give you the downlow now.

A post got my juices going last month to try find out how many users there currently are on social media and to try track the trend in social media usage with a view to trying to gauge whether or not we have hit peak social media usage. To do this I sought out some stats on the number of social media accounts and luckily (well, no luck, just Google) came across ExpandedRamblings. Every month ExpandedRamblings gives a huge list of social media data and so I’m standing on the shoulder of giants and trying to hopefully do something useful with the info. From the data provided by ExpandedRamblings I derive the total amount of social media user accounts from nearly 250 social media sites and then I also total the top 25 which you can see below.

I’m choosing to keep track of the top 25 as I think that will give an interesting metric as to whether or now we’ve hit peak social media. The theory here is that the top 25, in particular the top ten, probably won’t any new arrivals anytime soon and so the top 25 should give a good snapshot of the state of affairs for social media. By keeping track of the 25 sites in time some hopefully useful data will come to the surface.

Have We Hit Peak Social Media?

And, without further ado, the top 25 for this month.

Top 25 Biggest Social Media Sites in The World!

No.#	Name	Users (in millions)	Comments
1	Facebook	1150	Surely you’ve heard of FB?
2	YouTube	1000	..ditto for YouTube
3	QQ	825.4	Chinese social media network
4	QZone	611	Chinese social media
5	Sina Weibo	503	Chinese social media site
6	Twitter	500	..tweet tweet..
7	WeChat/WeiXln	400	Originally Chinese, now global
8	Google+	343	bigger than you’d think
9	Tagged	330	probably should have heard of this one
10	LinkedIn	238	Social media network for business
11	Tumblr	216.3	They see me tumblin’, they hatin’
12	Line	200	Japanese study social network
13	Gree	190	Japanese social media, sushi pic heaven
14	Renren	178	Chinese real name social network
15	Badoo	172	Russian owned, dating social network
16	Youku Toudou	150	Chinese YouTube
17	Instagram	130	No meal is complete without it
18	VK.com	100	Russian social network site
19	Netlog	84	Founded in Belgium, now global social media network
20	MyHeritage	75	Family orientated social network
21	Pinterest	70	Pin the tail on the..
22	Odnoklassniki	65.3	Russian social network
23	Ask.fm	57	Social media site that’s always in the news
24	ClassMates	55	School based social network
25	Sonico	55	Latin America focused social network

7.698 Billion Users For Top 25 Social Media Sites in the World!

Last month there was a total of 7,519.6 billion user accounts in the top 25 which means we’ve had a 2.3% increase in social media use in the last month. The top 25 accounted for 44.28% of all social media accounts created which is a 2% increase from last month. In total there are a whopping 17.3816 billion user accounts created across all social media sites.

Now, the question is, is that figure going to get much bigger or have we hit peak social media? Really would love to hear your thoughts on it so comment below and stay tuned for the next update.

NOTE: I’m going to keep track of the expandedramblings.com blog post and update this post accordingly. In time, this data may lead to a pie chart, an infographic or something even cooler – we wait with baited breath.